Science Confirms: Watching Online Cat Videos Is Good for You
Looking at Grumpy Cat’s underbite and feline dwarfism just might just make you feel better about your bratty kid, your nagging spouse or your demanding boss. That’s right, according to a new study published in the journal Computers in Human Behavior, watching cat videos online reduces our negative feelings while raising our sense of well-being and boosting our energy levels.
Grumpy Cat, whose real pet name is Tardar Sauce, shares a manager with fellow YouTube stars Keyboard Cat and Nyan Cat. Last we checked, the famous feline had 7.7 million Likes on Facebook. In all, more than 2 million cat videos were posted on YouTube last year, gathering nearly 26 billion views. Cat videos had more views per video than any other category of YouTube content. That makes kittens more valuable eye candy than, say, Maxim’s Hot 100. (Taylor Swift topped the list this year, just in case you were wondering.)
Related: The Internet Power of Kim Kardashian’s Butt
For the new study, Jessica Gall Myrick, an assistant professor at the Indiana University Media School, surveyed nearly 7,000 Internet users about how watching cat videos affects their moods. She got a little help from Bloomington, Indiana resident Mike Bridavsky — the owner of Internet celebrity cat Lil Bub — who used social media to recruit participants for the survey.
The results should make you feel a bit less guilty about clicking through one cat video after another: “Even if they are watching cat videos on YouTube to procrastinate or while they should be working, the emotional pay-off may actually help people take on tough tasks afterward,” Myrick says.
Don’t think watching cat videos online is a pop culture phenomenon worthy of academic research? Myrick disagrees: “If we want to better understand the effects the Internet may have on us as individuals and on society, then researchers can’t ignore Internet cat videos anymore.”
Read the original paper on emotion regulation procrastination, and watching cat videos online here.
Small Business Owners Say They’re Raising Worker Pay
A record percentage of small business owners say they are raising pay for their workers, according to the latest monthly jobs report from the National Federation of Independent Business, based on a survey of 10,000 of the group’s members. A seasonally adjusted net 35 percent of small businesses say they are increasing compensation. “They are increasing compensation at record levels and are continuing to hire,” NFIB President and CEO Juanita Duggan said in a statement accompanying the report. “Post tax reform, concerns about taxes and regulations are taking a backseat to their worries over filling open positions and finding qualified candidates.”
The US Is Running Short on More Than 200 Drugs
The U.S. is officially running short on 202 drugs, including some medical staples like epinephrine, morphine and saline solution. “The medications most vulnerable to running short have a few things in common: They are generic, high-volume, and low-margin for their makers—not the cutting-edge specialty drugs that pad pharmaceutical companies’ bottom lines,” Fortune’s Erika Fry reports. “Companies have little incentive to make the workhorse drugs we use most.” And much of the problem — “The situation is an emergency waiting to be a disaster,” one pharmacist says — can be tied to one company: Pfizer. Read the full story here.
Chart of the Day: Could You Handle a Sudden $400 Expense?
More Americans say they are living comfortably or at least “doing okay” financially, according to the Federal Reserve’s Report on the Economic Well-Being of U.S. Households in 2017. At the same time, four in 10 adults say that, if faced with an unexpected expense of $400, they would not be able to cover it or would cover it by selling something or borrowing money. That represents an improvement from 2013, when half of all adults said they would have trouble handling such an expense, but suggests that many Americans are still close to the edge when it comes to their personal finances.
Kevin Brady Introduces Welfare Reform Bill
The Tax Policy Center’s Daily Deduction reports that Rep. Kevin Brady (R-TX), chair of the House Ways and Means Committee on Friday introduced The Jobs and Opportunity with Benefits and Services (JOBS) for Success Act (H.R. 5861). “The bill would rename the Temporary Assistance for Needy Families (TANF) program and target benefits to the lowest-income households. Although the House GOP leadership promised to include an expansion of the Earned Income Tax Credit as part of an upcoming welfare reform bill, this measure does not appear to include any EITC provisions.” The committee will mark up the bill on Wednesday.